Voiceover
What is voiceover? It is the narration or dialogue that accompanies a video or audio recording. It is usually recorded separately from the visuals or sounds and then synchronized with them.
What are explainer videos? They are short, animated videos that explain a topic, idea, product, or service in a simple and engaging way. They usually use visuals, audio, and storytelling to convey a clear and concise message to the audience.
Voiceover is crucial in explainer videos because it serves a vital purpose: captivating your audience. By using voiceover, you can grab their attention, spark their interest, and ignite curiosity while also shaping their attitudes, influencing their decisions, and motivating them to take action. This is why it’s essential to entrust the work to reputable video studios like, crftvideo.com which oversee the entire process from start to finish, ensuring your explainer video effectively achieves these goals.
Complement
One of the ways that voiceover can captivate audiences is by complementing the visuals and enhancing the message of explainer videos. By using voiceover, you can match the style, tone, and mood of the visuals and the message. You can also add clarity, emphasis, and personality to them.
Voiceover can match the style, tone, and mood of the visuals and the message by using appropriate vocal qualities, such as pitch, volume, accent, or expression. For example, if you are using a colorful, cartoonish, and playful visual style for your explainer video, you can use a voiceover that is cheerful, energetic, and friendly. If you are using a sleek, minimalist, and professional visual style for your explainer video, you can use a voiceover that is calm, clear, and authoritative. Here are some examples of voiceovers that match the style, tone, and mood of the visuals and the message:
- How Does Netflix Work?: A voiceover that is upbeat, enthusiastic, and humorous for a video that explains how Netflix works with simple and fun visuals.
- What is Artificial Intelligence?: A voiceover that is informative, confident, and neutral for a video that explains what artificial intelligence is with elegant and futuristic visuals.
Voiceover can also add clarity, emphasis, and personality to the visuals and the message by using appropriate vocal techniques, such as pauses, stress, intonation, or modulation. For example, you can use voiceover to clarify complex or abstract concepts with simple or concrete words. You can also use voiceover to emphasize key points or benefits with louder or higher-pitched words. You can also use voiceover to add personality to your explainer video by using humor, sarcasm, or emotion. Here are some examples of voiceovers that add clarity, emphasis, and personality to the visuals and the message:
- How to Make an Animated Explainer Video: A voiceover that uses simple and relatable words to clarify how to make an animated explainer video with easy and catchy visuals.
- Why You Need a VPN: A voiceover that uses louder and higher-pitched words to emphasize why you need a VPN with compelling and persuasive visuals.
- The Story of Stuff: A voiceover that uses humor, sarcasm, and emotion to add personality to a video that explains the story of stuff with engaging and impactful visuals.
By complementing the visuals and enhancing the message of explainer videos with voiceover, you can captivate your audience by making your explainer video more appealing, understandable, and memorable. Connect
Another way that voiceover can captivate audiences is by connecting with them and building trust and rapport with explainer videos. By using voiceover, you can address your audience’s needs, interests, and emotions. You can also use language, tone, and pace to engage and persuade your audience.
Voiceover can address your audience’s needs, interests, and emotions by using appropriate vocal strategies, such as questions, stories, or testimonials. For example, you can use voiceover to ask questions that relate to your audience’s problems or goals. You can also use voiceover to tell stories that resonate with your audience’s experiences or aspirations. You can also use voiceover to share testimonials that validate your audience’s opinions or feelings. Here are some examples of voiceovers that address your audience’s needs, interests, and emotions:
- How to Save Money Fast: A voiceover that asks questions that relate to your audience’s problem of saving money fast with practical and helpful visuals.
- How Airbnb Works: A voiceover that tells stories that resonate with your audience’s experiences or aspirations of traveling or hosting with inspiring and inviting visuals.
- Why Choose Shopify?: A voiceover that shares testimonials that validate your audience’s opinions or feelings about choosing Shopify with authentic and credible visuals.
Voiceover can also use language, tone, and pace to engage and persuade your audience by using appropriate vocal skills, such as word choice, inflection, or rhythm. For example, you can use voiceover to use language that is simple, direct, and conversational. You can also use voiceover to use a tone that is friendly, confident, and sincere. You can also use voiceover to use a pace that is moderate, varied, and consistent. Here are some examples of voiceovers that use language, tone, and pace to engage and persuade your audience:
- How Grammarly Works: A voiceover that uses a tone that is friendly, confident, and sincere to explain how Grammarly works with attractive and professional visuals.
- How Spotify Works: A voiceover that uses a pace that is moderate, varied, and consistent to explain how Spotify works with dynamic and musical visuals.
By connecting with your audience and building trust and rapport with explainer videos with voiceover, you can captivate your audience by making your explainer video more relevant, engaging, and persuasive.
Differentiate
A third way that voiceover can captivate audiences is by differentiating and distinguishing explainer videos from other types of videos or content. By using voiceover, you can showcase the unique value proposition or brand identity of explainer videos. You can also use humor, storytelling, or creativity to stand out and make a lasting impression on the audience.
Voiceover can showcase the unique value proposition or brand identity of explainer videos by using appropriate vocal elements, such as name, slogan, or signature. For example, you can use voiceover to mention the name of your product, service, or company. You can also use voiceover to repeat the slogan or tagline of your product, service, or company. You can also use voiceover to use a signature sound or phrase that identifies your product, service, or company. Here are some examples of voiceovers that showcase the unique value proposition or brand identity of explainer videos:
- What is Dropbox?: A voiceover that mentions the name of Dropbox several times and repeats the slogan “Dropbox. Simplify your life” with simple and effective visuals.
- How Slack Works: A voiceover that uses the signature sound of Slack, “ding,” and the phrase “Slack. Where work happens” with colorful and fun visuals.
- What is Duolingo?: A voiceover that uses the name of Duolingo and the slogan “Learn a language for free. Forever” with cute and educational visuals.
Voiceover can also use humor, storytelling, or creativity to stand out and make a lasting impression on the audience by using appropriate vocal devices, such as jokes, metaphors, or rhymes. For example, you can use voiceover to make jokes that are funny, relevant, and appropriate. You can also use voiceover to use metaphors that are vivid, relatable, and memorable. You can also use voiceover to use rhymes that are catchy, rhythmic, and creative. Here are some examples of voiceovers that use humor, storytelling, or creativity to stand out and make a lasting impression on the audience:
- How Mailchimp Works: A voiceover that makes jokes that are funny, relevant, and appropriate for a video that explains how Mailchimp works with humorous and quirky visuals.
- What is TED-Ed?: A voiceover that uses metaphors that are vivid, relatable, and memorable for a video that explains what TED-Ed is with beautiful and inspiring visuals.
- What is Canva?: A voiceover that uses rhymes that are catchy, rhythmic, and creative for a video that explains what Canva is with stylish and artistic visuals.
By differentiating and distinguishing explainer videos from other types of videos or content with voiceover, you can captivate your audience by making your explainer video more unique, memorable, and impactful.
Conclusion
Voiceover is an art that can help you captivate audiences with explainer videos. By using voiceover in explainer videos, you can complement the visuals and enhance the message of explainer videos. You can also connect with the audience and build trust and rapport with explainer videos. You can also differentiate and distinguish explainer videos from other types of videos or content.
If you want to learn more about voiceover in explainer videos, you can check out some of these resources:
- The Ultimate Guide to Voice Acting for Explainer Videos
- How to Choose the Right Voice-Over for Your Explainer Video
- 10 Tips for Writing a Great Explainer Video Script
If you want to hire a professional voiceover artist for your explainer video, you can check out some of these platforms:
- Voices.com: A platform that connects you with over 200,000 voice actors in 160 languages and accents.
- VoiceBunny: A platform that provides you with fast and professional voiceovers in over 50 languages and accents.
- Fiverr: A platform that offers you affordable and quality voiceovers in various languages and accents.
Voiceover is a powerful tool for explainer videos that can help you drive your message home and captivate your audience. By using voiceover in explainer videos, you can make your explainer video more appealing, engaging, persuasive, unique, memorable, and impactful. You can also make your explainer video more fun, interesting, informative, and inspiring.
