The app industry is evolving at a break-neck speed. Businesses are finding it difficult to keep up with the fast pace of evolution. It is where the importance of mobile app companies comes into play. They can step in to facilitate businesses to catch up with the speed of changes happening in the mobile app dev world. Today, an app has evolved from a gaming platform to an indispensable business enabler. It is the key to building agile business models for enterprises. Mobile applications have comprehensive functionalities for all the business sectors, starting from insurance and healthcare to original equipment manufacturers.
However, great applications must be loaded with cutting-edge features. They should be highly functional, scalable, adaptable to multiple platforms, and secure. In most cases, it is quite an uphill task for an in-house development team to build a mobile application that meets all these parameters. It requires niche skills to build such an all-around mobile application.
Chances are one in millions to find an in-house team with such niche skills who juggle multiple other product development projects. It is where mobile application development services providers gain importance. Access to experts and the requisite infrastructure place them in the right position to build applications that are at par with the evolving trends.
This article will highlight the impact of a mobile app development company on the evolving applications industry:
The proliferation of Wearable Applications
Wearable applications receive data from wearable devices such as smartwatches through sensors. Such data is a goldmine for business sectors like medical insurers. They use this data to customize medical insurance policies for consumers.
Mobile app development services providers have the right understanding of tech stack, SDKs, APIs, and others to develop apps to suit various mobile operating systems such as iOS, Android, and Windows.
Their niche experience in mobile application development will come in handy to decide on app UIs to facilitate a favourable UX. For instance, they adjust screen sizes of wearable applications with micro layouts to include features within a single screen.
The popularity of Application Performance Management
Application Performance Management (APM) is used to track the crucial mobile application performance metrics using telemetry data and monitoring software.
Today, most mobile applications are cloud-native. Such applications are composed of multiple microservices. These microservices function extremely dynamically and generate their telemetry data. It means that such telemetry data is sporadic. It makes the job of APM difficult to track certain events within a cloud-native application infrastructure.
An experienced mobile app development company has the right solution to deal with such sporadic telemetry data. They deploy point APM solutions to track the performances of specific microservice components. It consolidates the metric visualizations within a single dashboard.
The other solution that a mobile app development company uses is the APM platform. It conducts an agentless data capture and APIs to enter into a hybrid multi-cloud network and capture data. It facilitates performance metric visualizations at a macro-level.
Supporting Enterprise Mobile Management
Enterprise Mobile Management (EMM) is a set of technologies that enable the secure usage of mobile applications and devices.
Mobile EMM application has evolved from mobile device management (MDM) into unified endpoint management (UEM). IT teams can manage application usage on mobile devices and PCs through a single console.
Prominent mobile application development service providers reconfigured their existing technology stack to support EMM with UEM components. They added PC management, mobile endpoint management capabilities, and IoT devices to the EMM structure. They have boosted the structure with additional APIs such as Android Enterprises to ensure seamless functionality of the evolved EMM technology.
Popularity of M-Commerce
M-Commerce denotes using a mobile application driven by wireless technology (WAP) to buy and sell goods. These applications are widely used to conduct mainly mobile payments, mobile banking, and mobile shopping.
Mobile app development services providers play a key role in giving shape to this trending application. They create and track KPIs to monitor total mobile traffic, total traffic garnered by the application, order value over time, and the average order value.
They enable enterprises to track the add-to-cart rate to determine if visitors turn into customers. Additional features that enable tracking are average app loading times SMS subscriptions, among others.
For mobile payments, app development companies enable a form of peer-to-peer (P2P) sharing and near field communication (NFC) technology. Activating this mode, a customer can make a payment by simply waving the phone over a payment terminal.
Enterprises must practice discretion to partner with the best mobile app development company. Project delivery management, application designing standards, testing and auditing measures, app idea confidentiality, are some of the critical parameters that must be considered while finalizing a partnership with mobile application development services providers.