A chatbot has gone on to formulate a unique identity in the communication domain. Gone are the days where customers would have to call a number as it is going to bridge down the gap between marketers and sales. A modern day customer finds it easy to interact with a company by AI chatbot. But before we proceed let us understand what a chatbot is all about.
In simple terms it has simplified the task of interaction between the computers and human beings. It is driven by AI to start a conversation via the use of medium channels, message apps and a mobile application.
The importance of a chatbot
Not only a chatbot enhances customer experience but it provides a unique experience of improving the customer interaction process. It is going to trim down the costs that you will be spending on customer experience. Though AI driven software solutions would be driving chatbots, still human intervention is vital where you have to optimize the chatbot system.
Speed is a hindrance
A challenge for the marketer is to be providing timely response to a customer. If you are going to keep the customers waiting you miss a chance to retain them. in such cases an application of chatbot turns out to be handy. This is going to provide a split reaction to the needs of customers.
The importance of chatbot
Chatbots have an important role to play when it comes to the success of your business. It has a major role to play when it comes to retaining customers and provides how to the answer
- Your customers are served better- a chatbot is of considerable help in addressing the day to day query of the customers. It goes on to simplify the process of decision making as it would allow the human assistant to focus on other important tasks.
- Timely responses- a chatbot is bound to provide fast answers to the customers. it is going to solve their query quickly. An example is a customer would come to your website, search for a product or service and encounters a problem when they are searching for it. Now in such cases incorporating a chatbot on the landing page would work wonders. A reason for the same is that it is going to deal with the dilemma of the customer query immediately.
- Cost- effective- implementation of chatbot turns out to be profitable and would enable you to save a lot of costs.
- Availability round the clock- they like human beings would provide round the clock customer service. A reason for the same is that they would hear and solve the queries of customers at any point of time.
The application of chatbot
With the aid of a chatbot you would develop numerous tools and applications. It would all depend on how you are looking to engage with your customers and accomplish the goals. Already a machine learning chatbot has become complex to handle. In such cases you may have to take all the software at your own end. The concept of automation turns out to be the perfect option for it. It is for the reason in the changing times they have gone on to provide timely solution of sorts.
A device like a Google chrome or Alexa are already using the concept of machine learning. They are known to gather millions of data in the hope it is going to provide an accurate information. it is going to adopt an intelligent system as the concepts are such that It would be taking control of our lives in a major way.
AI chatbots are a tinge different as compared to the normal chatbots. It is a tinge different from a rule based chatbot where the foundation of pre- determined rules and policies exist. Such a rule does not turn out to be flexible as it would be providing queries to the problems which are fixed on to the system. It is going to have considerable potential when you compare it to a normal chatbot.
The first feature is that it would be addressing complicated queries. A chatbot would provide responses to a complicated question. Since they are using machine learning and natural language processing, with chatbots you will be trained better and their employment would be better. More you are likely to train them better would be in terms of operating with the features.
AI chatbots would be understanding language and not commands in any manner. Even they have the ability to respond better and cope up with challenges in a better way. They are going to receive data, analyse data as it enables them to counter new situations in a better way. So their utility is enormous.